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Map the journey to better CX

  • Posted on February 12, 2021February 12, 2021
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On the surface, crafting a good customer experience looks simple. You offer a product or service that the customer needs and the customer buys it. Deal done! Sounds easy, right? Look...
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No more cliches and jargon—better CX needs clear conversation

  • Posted on January 22, 2021January 22, 2021
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We’ve learned to accept that change is inevitable. But life today is more transformed than changed. The mobile phone may have changed our lives, but digitization and the smart phone...
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Viable customer personas can craft better CX stories

  • Posted on December 18, 2020December 18, 2020
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Customers today are empowered by the awareness that while change is inevitable, success in business is purely the customers’ choice. If you want your business to succeed,...
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The data adds up, business needs to be people-centric.

  • Posted on November 13, 2020November 13, 2020
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Business is about people. Be they customers, employees, vendors, stakeholders, or investors. They’re all people, whose lives have become increasingly technology-driven, changing the way...
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Methods for better customer retention for businesses and managers in customer service
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Acquisition, retention and the virtuous cycle of business.

  • Posted on October 16, 2020October 16, 2020
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People rely on rising numbers to reflect the growth of business. So an increase in customers or sales translates into growth. This makes acquisition a significant factor for growth. However, customer...
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Employee engagement and managers role in influencing great customer service in businesses
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Managers can make or break employee engagement.

  • Posted on September 18, 2020September 18, 2020
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For decades leaders and managers were seen as the biggest assets of their organizations. However they’re only as good as the people they inspire and foster. The real asset of any organization is a...
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Made My Day
A positive space for everything customer service. We aim to bring brands and customers closer together with best practices and great customer stories from around the world.
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