The data adds up, business needs to be people-centric.
Business is about people. Be they customers, employees, vendors, stakeholders, or investors. They’re all people, whose lives have become increasingly technology-driven, changing the way...
Acquisition, retention and the virtuous cycle of business.
People rely on rising numbers to reflect the growth of business. So an increase in customers or sales translates into growth. This makes acquisition a significant factor for growth. However, customer...
Good customer experiences begin at home.
Business is about people. Whether it fails, flourishes or just breaks even, the fate of a business is determined by people. The most important of whom are the people who...
Employee engagement is driven by heart
On the face of it, business is the same. Consumerism is still in vogue and organizations continue to focus on growth. What’s changed is the renewed focus of business. IT and new...
Not a customer revolution, it’s customer evolution.
The fourth industrial revolution is the crucible of customer evolution.
As long as people have needs, perceptions and aspirations, change is inevitable. More so in business, where every idea is...
Sink or Swim? The reality of liquid expectations.
Liquid expectations are undeniably the biggest change to affect the world of business since the world went digital. The information overdrive caused by digitization and technology...